AgSwag

In September 2025 I started working as the Social Media Manager for a start up apparel company, AgSwag. I have built the AgSwag brand’s community online through informative and storytelling content. By combining my previous knowledge of photography and short form video with strategic social outreach, the online presence of AgSwag is helping shape creative marketing in the agriculture industry.

REDESIGNING THE FEED

BEFORE

AFTER

THE GOALS

  • Create a cohesive and strategic social media plan

  • Create a brand identity and build an online community

  • Increase number of followers & reach to new customers via social media platforms

  • Direct individuals from our social media to placing orders on our website

IN JUST 6 MONTHS…

Marketing in the agriculture industry was completely new to me, but every day I am learning, growing, and refining my social strategy to adapt to our target market. I use a variety of platforms to create content including the Adobe Suite, Canva, CapCut, and more.

  • 600+ new followers across AgSwag social channels

  • 2x Instagram engagement

  • 91k increase in reach on TikTok

THE NUMBERS SPEAK FOR THEMSELVES

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